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Getting your website found on Google isn’t luck - it’s strategy. You might have a beautifully..
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The March 2025 update to HubSpot’s Email Marketing Editor includes a subtle but powerful change: a..
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Strategy and tactics are commonly used words when it comes to marketing, and are sometimes thrown..
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Instagram's Dislike Button: What It Means For Businesses & Marketers
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We are big fans of Instagram here at JDR. The platform is a great way for businesses to publish and..
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5 Cost Effective Digital Marketing Tips for Print and Design Companies
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Digital marketing is an effective way for print and design companies to get their products and..
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Digital Marketing For A Business Consultancy Firm Achieves A 635% Increase in Website Traffic & Wins 6 New CLients
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This client is a business consultancy firm providing outsourced strategic financial advice for..
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Last year, JDR Group celebrated its 20th trading anniversary, and it’s almost hard to believe how..
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Business social media management can be a time pit, eating up resources without much tangible..
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Every business wants growth - more leads, more customers, more sales but without a clear marketing..
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B2B Marketing Explained: Definition, Strategies, Tips & Tools To Use
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If you’re a business that sells to other businesses, not consumers, then you’re doing B2B..
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13-05-2025
What Is SEO Copywriting? In the fast-paced world of digital marketing, one principle remains..
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12-05-2025
Getting traffic to your website is important, but traffic alone won’t grow your business. What..
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Inbound Marketing Strategies for Scaling Your SaaS Business
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Inbound marketing strategies are a perfect fit for Software as a Service (SaaS) businesses looking..
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The Essential Mindset to have in Modern Sales - The Digital Prosperity Podcast - Season 6, Episode 4
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Most businesses out there (whether they are B2B or B2C) have sales teams of varying sizes. However,..
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What Content Should Construction Companies Share On Social Media?
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Stuck for ideas about what to post on your construction business social media accounts? Look no..
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4 Top Digital Sales Strategies for IT Managed Services Companies
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Demand is high for IT managed services among businesses of all sizes, driven by changes in IT..
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Marketing. It’s a commonly used term (some would say overused), but also frequently misunderstood...
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HubSpot onboarding is an essential and critical process designed to ensure that you fully maximise..
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How to Get Website Traffic from Pinterest: A Comprehensive Guide
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Understanding Pinterest Pinterest is unique in audience behavior but not in reach. It attracts..
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Hiring a Marketing Strategist vs Hiring a Marketing Agency
28-04-2025
In this article, we'll break down the key differences between hiring a marketing strategist and a..
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Mastering Lead Generation in 2025: The Ultimate Guide to Marketing Funnels
24-04-2025
Introduction In today's competitive business landscape, the cornerstone of any successful..
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The Business Owner's Guide To Effective YouTube Ads
24-04-2025
YouTube is a powerful platform. With over 2 billion logged-in monthly users, it's a goldmine for..
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The Beginner's Guide To Bing Ads for Small Businesses
23-04-2025
In the world of online advertising, Google often takes centre stage, but Bing Ads (now known as..
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Content Marketing Explained: Definition, Strategies & Success In 2025
21-04-2025
Content marketing is a strategic approach to creating and distributing valuable content. The goal..
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The Business Owner's Guide To Social Media Advertising
17-04-2025
In the digital age, social media advertising has become an incredibly powerful tool for businesses...
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A Business Owner's Legacy: MD Dave Roberts Reflects on 20 Years of JDR
17-04-2025
The 20-year anniversary of JDR is not just a milestone for the company but also a testament to the..
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What Is Answer Engine Optimisation (AEO) In Marketing?
16-04-2025
Staying ahead in digital marketing means adapting to how people search for information. Traditional..
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Why Your Google Ads Campaign Didn’t Work
16-04-2025
As you probably arrived at this article while searching for answers to why your latest Google Ads..
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14-04-2025
Pinterest and Instagram are both really good visual social media platforms, and give businesses a..
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SEO Metrics That Matter: What Should You Track To Measure Success?
10-04-2025
Search engine optimisation (SEO) is as important in 2025 as it was in 1997, when the term was first..
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Does TikTok Work For Your B2B Business?
09-04-2025
TikTok is hugely popular in the UK, with 23 million registered users at the end of 2023. It’s also..
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Can Google Ads Help Accountancy Firms Attract New Clients?
03-04-2025
With a well-managed Google Ads campaign, accountancy businesses can significantly reduce the time..
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What is Historic Blog Optimisation?
02-04-2025
Blog articles are one of the best long-term marketing investments you can make for your business...
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LinkedIn Sponsored Newsletters: What They Are And How To Use Them
31-03-2025
In July 2024, LinkedIn introduced sponsored newsletters, expanding the advertising options..
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Common Content Marketing & SEO Mistakes In 2025 And How To Avoid Them
27-03-2025
In 2025, content marketing remains the backbone of inbound marketing, and it’s how you’re going to..
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The Complete Guide To B2B Lead Generation: Strategies, Tips & Best Practices
26-03-2025
Lead generation is the number one marketing challenge faced by business owners in the UK right now...
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How To Use Social Media For Business: Download Our Free Guide Today
24-03-2025
Our latest free guide, How To Use Social Media For Business, is now available to download. Covering..
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How AI And Automation Will Redefine Customer Experiences In 2025
24-03-2025
If 2023 was the year when AI disrupted previous business models and assumptions, and 2024 was the..
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22-03-2025
Investing in digital marketing is a smart decision for any SME serious about sustained business..
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Case Study: 11 Examples Of Website Conversion Rate Optimisation
21-03-2025
Lead generation from your website is a result of a very simple formula: For example, if, in a..
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Local SEO Mastery: How To Dominate Google Search Results In Your Area
20-03-2025
Increasing visibility in local search results is an essential strategy for attracting nearby..
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Inbound Vs Content Marketing: Similarities, Differences, And Uses
19-03-2025
The terms ‘inbound marketing’ and ‘content marketing’ are often uttered within the same breath, and..
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How Effective Is Your Digital Marketing? Take Our Free Self-Assessment
17-03-2025
An unfortunate number of business owners are deterred from making improvements to their digital..
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13-03-2025
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12-03-2025
The HubSpot platform provides a robust suite of ad management tools for SMEs looking to simplify..
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If The US Tik-Tok Ban Goes Ahead How Will This Impact Smes And Marketers In The UK?
21-02-2025
The Tik-Tok story reads like a classic riches to rags saga for the digital age. A new social media..
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Why 2025 Is The Year To Focus On Customer Retention (And What You Should Do About It)
21-02-2025
With choices becoming more abundant in almost every industry, and customers becoming more..
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Case Study: Our Work With A Specialist Commercial Carpentry Contractor
17-02-2025
Digital marketing is extremely effective for contractors and SMEs working in the construction..
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How To Optimise Your Ecommerce Website For Better SEO
13-02-2025
Not many sales are made by an online shop being the ‘Internet’s best kept secret’. It’s visibility..
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How to Create A Valentines Day Campaign for B2B Audiences
12-02-2025
If you’re in the floristry, hospitality, or small gifts market, then promoting your products and..
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Should I Hire Someone To Manage My Google Ads?
10-02-2025
Google Ads is an extremely powerful advertising tool for reaching large audiences in a short..
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3 Valentine’s Day Campaign Ideas to Warm Your Customers’ Hearts
10-02-2025
With Valentine’s Day just around the corner (it’s next Friday, people), there’s never been a better..
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What Is The Best Email Automation Tool For Small Businesses in 2025? Five Options Reviewed
10-02-2025
Nearly 30 years after businesses caught on to the value of email marketing, the medium is as..
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What Is A Digital Content Agency?
10-02-2025
Content is the currency of digital marketing. If marketing is the practice of expanding the..
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How To Create High Converting Product Pages For Your Ecommerce Shop
06-02-2025
Look at the best converting ecommerce websites and, despite their differences, they all have one..
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What Is The Use Of Social Media In Content Marketing?
05-02-2025
Social media is one of the most important tools in your content marketing toolkit, helping you..
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Using HubSpot To Track And Enhance Your Net Promoter Score (NPS)
03-02-2025
The Net Promoter Score, or NPS, is a beautifully concise metric that measures how happy and loyal..
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31-01-2025
Hiring a salesperson or sales team is often the first recruitment decision that SMEs make, but..
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The Importance of SEO for B2B: Choosing the Right Keywords
23-01-2025
People have been saying ‘SEO is dead’ since even before the industry really found its feet. In..
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Subscription Fatigue Is Real: How SAAS Businesses Can Combat Customer Churn
20-01-2025
The software as a service (SaaS) business model works well for software vendors and has many..
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If your business has struggled with capacity or production deadlines recently, then one of your..
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Using Data and Analytics To Inform Your E-Commerce Marketing Strategy In 2025
13-01-2025
If you are looking for practical ways to refine your marketing strategy and drive better results..
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How To Leverage User Generated Content To Boost Ecommerce Sales
09-01-2025
User-generated content, or UGC, is an invaluable asset for boosting e-commerce sales for two..
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What Is B2B Marketing Automation And Why Does It Matter?
07-01-2025
Two of the questions that often come up when chatting to customers are: What is B2B marketing..
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HubSpot Starter vs HubSpot Pro: A Detailed Comparison
18-12-2024
HubSpot Starter and HubSpot Pro are two of the three paid tiers available to HubSpot users, and are..
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What Does The Labour Government’s First Budget Mean For Small Businesses?
18-11-2024
The Labour government’s Autumn Budget on 30th October 2024 put an end to the period of speculation..
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How To Choose the Right SEO Agency: Key Indicators of Success
08-11-2024
For any business that wants to be top of the marketing game in their sector - whether they are..
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25-10-2024
Launched in April 2024, Content Hub is the HubSpot platform’s new content marketing application,..
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25-10-2024
The rise of social media is inextricably linked to the rise in importance of user-generated..
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Can You Use Inbound Marketing for Recruitment?
24-10-2024
Most businesses that use inbound marketing do so to drive sales, and it’s undoubtedly one of the..
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What To Include In Brand Guidelines For Your Business
24-10-2024
One of the things we talk about a lot in digital marketing is branding. What does this mean in..
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Creating High Value Content For Accountancy Firms: Blogs, Ebooks, And Webinars
24-10-2024
As the digital economy continues to evolve, some of the traditional methods of marketing used by..
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The Power Of Local SEO For Construction Firms: How To Rank Higher Locally
24-10-2024
Most construction contractors and businesses recognise the value of digital content in attracting..
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Maximising Ecommerce Sales With Christmas-Themed Landing Pages
17-10-2024
Christmas themed landing pages are one of the most effective ways of increasing your e-commerce..
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17-10-2024
The run-up to Christmas is a crazy time for a lot of B2C businesses, but is often a quiet period..
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How To Use Inbound Marketing For Recruitment
17-10-2024
Inbound marketing can be used to attract and recruit talent for your business in exactly the same..
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17-10-2024
Worldwide, the average cart abandonment rate for online retailers is around 70%. This is stark...
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Christmas Marketing Ideas For E-commerce Businesses
16-10-2024
There are only so many ways you can wrap a Christmas present. Likewise, there are only so many ways..
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5 Ways To Use Pinterest To Inspire Christmas shoppers
16-10-2024
Pinterest is a thorny proposition for many small retail businesses. The platform is popular among..
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Case Study: Specialist Technical Training Provider Doubles Website Leads & Hits Key Revenue Goal
16-10-2024
Inbound marketing is an effective way to grow website traffic, leads and enquiries for any type of..
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SME Marketing Case Study: Our Work With A Family-Run Plastering Equipment Business
14-10-2024
SME business owners are often forced to wear many different hats, and in family-run businesses,..
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How To Boost Your Ecommerce Sales With Inbound Marketing!
11-10-2024
Once upon a time, salespeople would contact customers and tell them they needed product X in their..
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After working with us for a year, this company has exceeded its initial revenue goals and is now..
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Inbound Marketing for Medical Equipment Providers [Case Study]
10-10-2024
This case study is for life-saving medical equipment providers for various industries, from..
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How To Use Retargeting Ads To Recover Abandoned Carts And Increase Sales
10-10-2024
Abandoned shopping carts are a stubborn and persistent challenge for online retailers, with around..
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The Role of Video Marketing in Your eCommerce Strategy
09-10-2024
If you’re not already using video marketing as part of your e-commerce marketing mix, there’s never..
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Creating an Effective Employer Brand to Attract Top Talent
07-10-2024
The employment market has undergone some subtle but important changes over the past few years, not..
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How To Monitor Customer Satisfaction For ISO 9001
03-10-2024
Customer satisfaction has a central place in ISO 9001 certification – the internationally..
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Increase Your Business Sales And Profits with Our Free Sales Guide
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Our JDR website includes a wide range of free resources, including our Digital Prosperity Blog,..
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Startups, When is the Best Time to Hire Your First Employee?
26-09-2024
There you have it; the question. When is the right time to go from a one-person band to an employer..
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Boost Your Sales With Halloween Themed Promotions And Discounts: 4 Of Our Favourite Halloween Marketing Campaigns
28-08-2024
Just in case 2024 hasn’t been scary enough already, in a few weeks’ time it will be Halloween...
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Social Media Post Ideas For Primary Schools
21-08-2024
In today's digital age, social media has become an indispensable tool for primary schools to..
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Signs That It’s Time To Expand Your Sales Team Or Hire A Salesperson
19-08-2024
Making any recruitment decision can be difficult, and especially when it comes to your sales team...
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Exit Planning 101: How UK Companies Are Valued
15-08-2024
Exit planning is a crucial facet of any long-term business development strategy, and becomes..
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Leveraging Social Media To Find And Recruit Talent
14-08-2024
With the rise of social media, it has become easier than ever for businesses to connect with..
Posted By Will Williamson
Go From Start Up To Scale Up With HubSpot Commerce Hub
12-08-2024
Commerce Hub is a brand new add-on software suite within HubSpot’s CRM platform, helping online..
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Breaking the Mould: The 2024 Paris Olympics And What It Can Teach Us About Digital Marketing
09-08-2024
At the time of writing the date is Friday, 9th August 2024, and that means one thing: when I get..
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Check Out The JDR Digital Prosperity Podcast Season Six
31-07-2024
One of the best kept secrets of the digital marketing world is our very own Digital Prosperity..
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What is the Google API Leak And What Will It Tell Us?
29-07-2024
Google is notoriously tight lipped when it comes to the details of how their search algorithms..
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How Important Was Social Media In The 2024 General Election?
25-07-2024
Social media has been an important channel for political campaigning since 2008, when it was used..
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What Is In The Labour Manifesto For Businesses?
24-07-2024
The general election of 4th July 2024 saw the Labour Party returned to government with a convincing..
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The Art Of Successful Prospecting – The Digital Prosperity Podcast – Season 6, Episode 3
22-07-2024
The latest episode of The Digital Prosperity Podcast focuses on the art of successful prospecting..
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How To Get More Sales From Marketing - The Digital Prosperity Podcast - Season 6, Episode 2
18-07-2024
When business owners invest in marketing, quite often it is not because they want better marketing..
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Personalised Customer Journeys: Using Marketing Automation To Connect With Your Audience
17-07-2024
The goal of marketing automation is categorically not to turn your marketing strategy into some..
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The Role Of Marketing In Your Business Growth Strategy
15-07-2024
Marketing is, unfortunately, the victim of several persistent clichés. One of these is that..
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Building a Powerful LinkedIn Presence: A Guide for SME Business Owners
11-07-2024
LinkedIn has around 34 million users in the UK, and of these, about 16.2%, or 6.8 million users,..
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How To Use Video Content To Boost Your Social Media Presence
10-07-2024
The popularity of video content has been driven by mobile devices and social media, and today,..
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LinkedIn Advertising on a Budget: Effective Strategies for SMEs
08-07-2024
LinkedIn is an excellent B2B networking and relationship building platform, and a lot can be..
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What Does Sales Look Like In 2024 - The Digital Prosperity Podcast - Season 6, Episode 1
04-07-2024
In this month's episode of the Digital Prosperity Podcast, our Business Development Manager Andy..
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The Future Of Marketing Automation: Trends Small Businesses Need To Watch In 2024
03-07-2024
What does the future hold for marketing automation? As the technologies underpinning marketing..
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AI & The General Election Campaign: Lessons And Opportunities For Businesses
01-07-2024
The UK’s 2024 general election will be historic for at least one reason. For the first time, AI is..
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6 SEO Mistakes To Avoid When Optimising Your Website
28-06-2024
Delve into our comprehensive article that highlights the six common mistakes small business owners..
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Eyes On The Ball – How HubSpot Improves Coordination And Team Collaboration
28-06-2024
When watching a football match, it can be difficult, even as a detached observer with the benefit..
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4 Memorable Election Marketing Campaigns: What Worked, What Didn’t
27-06-2024
Whatever your opinions on politics, it’s hard to avoid the onslaught of political advertising in..
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Marketing Insights From The General Election For Small Businesses
26-06-2024
Political campaigning and business marketing are two different beasts. However, the marketing..
Posted By Leanne Mordue
3 Common Marketing Automation Mistakes and How to Avoid Them
24-06-2024
Everything about marketing automation is designed to make business’s lives easier, saving crucial..
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4 AI applications transforming the face of inbound marketing
20-06-2024
Improvements in AI (artificial Intelligence) technology have triggered a revolution in how software..
Posted By Andrew Gibbins
Streamlining Sales With HubSpot Automation
18-06-2024
One of the biggest barriers to growth for SMEs is the resources and time required to make sales,..
Posted By Kerry Baker
LinkedIn Insights: B2C Opportunities Revealed
17-06-2024
LinkedIn is a playground of opportunities for B2B business owners, but what about for B2C..
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Strategic Plays: Lessons From Football Teams For SME Digital Marketing Success
14-06-2024
This Friday, the UEFA Euro 2024 competition is about to start in earnest (the first game is Germany..
Posted By Kerry Baker
5 Easy In House Videos That Your Business Can Create For Free
13-06-2024
With a wide range of powerful, low-cost, and easy-to-use video content apps now available, the..
Posted By Andy Leamon
HubSpot Automation: Nurturing Leads Effectively
12-06-2024
Not everyone who gets in touch with your business will be ready to lay their money down..
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New LinkedIn Premium Pages - What You Need To Know
10-06-2024
LinkedIn company pages give you an easy-to-use platform to showcase your business to your..
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Driving Business Growth with HubSpot Automation
06-06-2024
Any business owner who’s ever had to wear multiple hats to juggle all the tasks involved in a..
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Using PPC To Drive Father's Day Gift Sales: Three Strategies For SME E-Commerce Retailers
05-06-2024
Father’s Day 2024 falls on Sunday 16th June, and marks an important day in the calendar, not just..
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Mastering HubSpot Workflows for Success
03-06-2024
HubSpot workflows are the automation tools within the platform that allow you to streamline your..
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Future Proofing Manufacturing: Marketing from Latest Trends
31-05-2024
The UK manufacturing sector is part of a global transformation of the industry, in which..
Posted By Chelsea Doualehi
Digital Marketing For A Telecommunications & Security Equipment Company [CASE STUDY]
29-05-2024
This is the case study of a company that provides security equipment and telecommunications for a..
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Trade Shows vs Virtual Events: Adapting to New Marketing Realities
27-05-2024
Trade shows were once the backbone of the manufacturing and technology sector, and for some..
Posted By Will Williamson
Don't Give Up: 10 Charts That Show Why You Should Persist With Inbound Marketing
24-05-2024
In 20 years of business, we've worked with many different clients and are fortunate to have some..
Posted By Kerry Baker
What to Post on Facebook: A Business Guide
23-05-2024
Facebook is making a quiet comeback as a business social media platform, helping SMEs expand their..
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Cold Calling vs Inbound Marketing: What's More Effective Today?
22-05-2024
Let’s be completely real: people hate cold calling. Or rather, most of the time they hate it...
Posted By Leanne Mordue
Why Your Marketing Team Needs a Book Club
20-05-2024
Marketing is a fast-changing sector, with emerging technologies like automation, AI, and quantum..
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Quality Matters: What The Google Search Quality Evaluator Guidelines Mean For Your Content Marketing & SEO
16-05-2024
In March 2024, Google updated its Search Quality Evaluator Guidelines to clampdown on..
Posted By Leanne Mordue
LinkedIn Marketing Tips for Manufacturers in a Growing Economy
15-05-2024
At the time of writing (April 2024), the UK manufacturing sector is growing more in spirit than in..
Posted By Will Williamson
Adapting Your SEO & Search Marketing Strategy in the Resurgent UK Manufacturing Sector
13-05-2024
The resurgence of optimism among UK manufacturing businesses presents both challenges and..
Posted By Will Williamson
Five Reasons Your Small Business Should Consider Using A PPC Agency
10-05-2024
As an owner of a small business, it’s likely that you will have established marketing methods for..
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Digital Marketing For Hydraulic Equipment Supplier [Case Study]
10-05-2024
This is the case study of a UK pneumatic and hydraulic equipment supplier. When we first met them,..
Posted By Leanne Mordue
Maximising Your ROI with HubSpot's Email Automation Features
09-05-2024
In 2023, an estimated 347.3 billion emails were sent and received each day globally, a figure that..
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08-05-2024
The manufacturing sector here in the UK – and internationally – is poised on the edge of a seismic..
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06-05-2024
Over the past few years, HubSpot has upped its game to become one of the most streamlined and..
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Four Tips for Developing Effective Call to Action Buttons
03-05-2024
Usually displayed in the form of short text and/or an image, the CTA is the section of your..
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How to Reduce Website Load Speed - Five Tips to Speed Up Your Site
03-05-2024
Website load time is critical to keeping potential customers on your site. At least one well known..
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Growth to Exit: Driving Sales with Effective Long Term Marketing
02-05-2024
In an economy where quick wins and short-term marketing strategies often steal the spotlight, a..
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4 Ways To Make Your Content More Immersive
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One of my favourite World War II posters I remember from school when I was a kid (not during WWII,..
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Will Voice Searches Overtake Text Searches?
29-04-2024
“Alexa, will voice searches ever overtake text searches?” I’ve never asked Alexa this question but..
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The New War On Spam: What The March 2024 Google Core Update Means For Low Quality Content
25-04-2024
Google algorithm updates aren’t always red-letter days. While the precise number isn’t known, there..
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Is Digital Marketing Overrated As A Business Growth Strategy?
24-04-2024
Marketing is an integral part of human history. Whenever people have had products to sell, they..
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Digital Marketing For Company Specialising In Solving Degrading Adhesive Problems [Case Study] - How Digital Marketing Spiked Their Leads To An All-Time High
22-04-2024
This is the case study of a specialist in cleaning and running all hot melt applicator systems as..
Posted By Will Williamson
7 Steps To Reduce Bounce Rate And Get More From Your Marketing Budget
10-04-2024
Are you finding that your website bounce rate is higher than you expected? Are you struggling to..
Posted By Will Williamson
Marketing for Exit Goals: Preparing Your For Business Sale
01-04-2024
For many SME business owners, the spectre of selling their beloved venture and stepping back is a..
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Stabilising Your Manufacturing Business with Smart Marketing
28-03-2024
Marketing is often presented as the science of growth. It’s for businesses that want to make more..
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Utilising HubSpot’s Analytics to Enhance Email Campaigns
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Sending an email campaign can often feel like a roll of the dice. Will this campaign resonate with..
Posted By Will Williamson
Digital Marketing For Plumbing & Heating SME Business [Case Study]
25-03-2024
A common misconception about digital marketing is that only mid to large sized businesses, or those..
Posted By Kerry Baker
Apple’s 30% Ad Fee For Boosted Posts On Instagram And Facebook: How SMEs Can Avoid It
25-03-2024
Starting this month (March 2024), business users that purchase boosted posts on Facebook or..
Posted By Will Williamson
Strategic Marketing And Stockpiling: A Manufacturer's Guide
21-03-2024
The current economic outlook for UK manufacturing businesses is poised between uncertainty and..
Posted By Will Williamson
Marketing Strategies for a Thriving UK Industrial Sector
20-03-2024
After several difficult years for the UK industrial sector, there are strong signs that the sector..
Posted By Andy Leamon
From Beginner to Pro: Upgrading Your Skills to Get the Most from HubSpot
18-03-2024
HubSpot’s user-friendly and intuitive interface makes it an accessible marketing automation..
Posted By Leanne Mordue
Navigating LinkedIn Ads Lookalike Targeting Removal: What You Need To Know.
14-03-2024
On the 29th February 2024, LinkedIn discontinued it’s lookalike targeting feature, meaning that new..
Posted By Will Williamson
Marketing Your Way To A Successful Exit: Core Strategies For Enhancing Business Value
13-03-2024
As much as SME business owners love their business and whatever their level of commitment, not many..
Posted By Andy Gibbins
Streamlining Your Business Processes With HubSpot: Best Practices For Success
11-03-2024
HubSpot is a straightforward and intuitive marketing platform, and is designed to be used pretty..
Posted By Leanne Mordue
Scaling Up With Marketing: Driving Your Growth Plan
07-03-2024
In the unusual social and economic landscape of 2024, SMEs face a unique challenge when planning..
Posted By Leanne Mordue
Resilient Marketing: Driving Growth in UK Manufacturing
07-03-2024
‘Resilient marketing’ is an approach to marketing and sales that emphasises agility and..
Posted By Will Williamson
Maximising Your HubSpot Experience: 4 Quick Tips For Getting The Most Out Of The Platform
06-03-2024
A cutting-edge marketing and customer relationship management tool can make the difference between..
Posted By Will Williamson
Maximising Business Value: How Marketing Can Help
06-03-2024
The business value of a company rests on various factors, but is generally understood as the..
Posted By Leanne Mordue
Inbound Versus Outbound Marketing: A Comprehensive Comparison
04-03-2024
At the end of the day, marketing is marketing. As a business, you need to tell your target..
Posted By Leanne Mordue
Building Stronger Customer Relationships Through HubSpot Email Campaigns
04-03-2024
Email marketing has a venerable history dating back to 1978 – and thus preceding the public..
Posted By Leanne Mordue
Innovative Email Campaign Strategies for HubSpot Users
04-03-2024
HubSpot is probably best known for its CRM and marketing automation tools, but it also has an..
Posted By Leanne Mordue
UK Manufacturing Comeback: Key Marketing Strategies For Success in 2024
01-03-2024
The UK manufacturing and precision engineering sector, once the jewel in the country’s economy, has..
Posted By Will Williamson
Key Steps for a Smoother Exit Strategy For SME Business Owners
26-02-2024
As much as we don’t like to dwell on it every day, each business journey, every story, has a..
Posted By Leanne Mordue
Enhancing Valentine's Day Marketing with HubSpot Analytics
14-02-2024
There’s often nothing that says romance better than some data analytics, and especially so if you..
Posted By Will Williamson
The Secret To Effective Sme Management: Working With An Elite Hubspot Partner
05-02-2024
The role of an Elite HubSpot Partner agency is to help you make sales for your SME using the..
Posted By Will Williamson
The Importance of an Inbound Marketing Audit for Your Business.
03-02-2024
Before we get started with our first blog article of 2024, we would like to wish you all a very..
Posted By Will Williamson
Achieving Your Business Ambitions In 2024 With Customised Inbound Marketing Solutions
01-02-2024
Customised inbound marketing solutions are tailor-made digital strategies designed to attract a..
Posted By Leanne Mordue
What You Don’t Know About Marketing Could Hurt Your Business!
31-01-2024
SME business owners are a diverse breed, but the one thing that most of them have in common is a..
Posted By Andrew Leamon
Transform Your Customer Relationships: The Benefits Of CRM Consultancy
29-01-2024
CRM (customer Relationship Management) systems are now the bedrock of digital marketing and sales..
Posted By Will Williamson
Optimise Your Sme With A Hubspot Partner: Work Less, Achieve More
25-01-2024
There are 1,001 day-to-day tasks involved in running a successful SME, and probably a few more that..
Posted By Shirley Gibbins
Elevate Your Online Strategy: The Benefits Of A Content Marketing Agency Partnership
24-01-2024
A content marketing agency can play a pivotal role in helping your business communicate your brand..
Posted By Charlotte Thornton
Revitalising Your Brand's Digital Presence: The Role Of Expert Web Design
17-01-2024
Software as a Service (SaaS), subscription-based web building platforms have democratised the field..
Posted By Andrew Gibbins
Precision In Advertising: Expert PPC Management For Accountants
15-01-2024
Pay per click (PPC) advertising can benefit any industry and size of business, but for independent..
Posted By Will Williamson
Transforming Your Small Business In The New Year: 4 Proven Quick Win Strategies for Lead Generation
11-01-2024
Lead generation is one of the most critical aspects of running a small business, and often one of..
Posted By Leanne Mordue
Inbound Marketing: The Key to Sustainable Business Growth
08-01-2024
Small and mid-sized businesses often struggle to achieve consistent and sustainable growth. A..
Posted By Andy Gibbins
What The Sports Illustrated Scandal Says About The Reputational Risk Of Using AI Content
05-01-2024
You don’t have to search far to find a news story about AI, and one we’ve come across is a scandal..
Posted By Will Williamson
The Future of Web Design: Harnessing HubSpot CMS for Engaging Websites
03-01-2024
HubSpot CMS is a dynamic web design and hosting platform for businesses of all sizes, with..
Posted By Will Williamson
From Overwhelmed to In Control: How a HubSpot Partner Agency Can Help Business Owners
14-12-2023
HubSpot has been described as many things: a marketing automation platform, an SEO tool, a website..
Posted By Leanne Mordue
Balancing Act: Combining Inbound and Outbound Marketing Strategies Effectively
13-12-2023
Inbound marketing vs outbound marketing: To base your opinion on the blogosphere alone, you could..
Posted By Will Williamson
Ranking Rivals: Outsmarting the Competition with Superior SEO
11-12-2023
For decades, businesses have looked for the magic formula for high Google rankings, the SEO secret..
Posted By Andrew Gibbins
Streamline Your Marketing: The Benefits of Conducting an Inbound Audit
07-12-2023
One of the best ways of streamlining your marketing efforts and personalising your strategy is to..
Posted By Will Williamson
4 Things We Learnt From Interviewing 250 Business Owners
06-12-2023
During our years in business, we have interviewed and documented responses from a wide range of..
Posted By Will Williamson
The Cost Of Marketing Vs The Cost Of Not
01-12-2023
It is always hard to decide how much money and time you should spend on marketing for your..
Posted By Will Williamson
Festive Inbound Marketing Campaigns That Resonate And Generate Sales
22-11-2023
Festive marketing campaigns are one of the key features of the Great British Christmas, with..
Posted By Kerry Baker
LinkedIn’s Follower Update: Navigating The Impact Of Removed Inactive Accounts
20-11-2023
Like all the major social media platforms, LinkedIn unfortunately includes a large number of..
Posted By Leanne Mordue
Lessons from Failed Marketing Campaigns: How to Increase Leads Without Increasing Costs
16-11-2023
A successful marketing campaign can completely change the fortunes of a business, taking it from an..
Posted By Andy Gibbins
Merry Marketing: Creative Tips For A Profitable Christmas Season For B2C Retail Businesses
15-11-2023
One of the biggest effects of the Black Friday phenomenon is to move the bulk of pre-Christmas..
Posted By Andrew Leamon
Boosting your SME B2C Sales: Practical Strategies for UK Retail Business Owners
13-11-2023
B2C-facing retail SMEs are in an awkward position in terms of online sales. With the market..
Posted By Andrew Gibbins
In-House vs Outsourced Digital Marketing: What's The Best Option For Your Business?
09-11-2023
In the competitive digital-first economy of the 2020s, having a robust digital marketing strategy..
Posted By Will Williamson
Learning from the Best: Cost-Effective Ways to Boost Your Brand Exposure
08-11-2023
There are two ways to promote your brand to potential customers. You can either broadcast to people..
Posted By Andrew Leamon
5 Effective B2B Sales Techniques: Driving Growth for UK SMEs
06-11-2023
B2B sales are a different proposition to B2C. When dealing with other businesses, sales cycles are..
Posted By Andrew Gibbins
Get High Quality Leads Without Breaking the Bank
02-11-2023
The amount that a small business should spend on lead generation varies greatly and depends on..
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