No matter what industry you’re in or what type of website you have, you should always have a goal conversion in mind. This can range from an online purchase, a simple enquiry from an enquiry form or even just a view on a particular page. It may be the case that you don’t quite have a goal conversion in mind yet for your website and if this is the case you need to start getting your thinking hat on. A goal conversion can help give your website more focus and purpose.
In this article, I will be discussing how you can set up a goal conversion in Google Analytics and why it can be so important for your business. If you have any questions about this please feel free to contact us.