4 Top Secret Tips on Great Landing Pages That Convert
Creating great landing pages that convert might seem like some kind of top-secret, complex science – but it's actually easier than you might think, wi …
7 Web Design Trends For 2016
Web design has changed a lot since the explosion of HTML5, CSS 3 and mobile responsive websites. In an exciting field there are a lot of new opportuni …
What Are QR Codes And How Can You Benefit From Them As A B2B Business?
You may have seen or heard about QR codes, but what are they and how can they benefit your B2B business? They've been around for a while now, so if yo …
Have You Done the Google Mobile-Friendly Test? 6 Steps to Becoming Mobile
We know that browsing the internet on a mobile device is becoming more common, but did you know that smartphones are now the most popular way to brows …
How To Increase Conversions From A Google AdWords Landing Page
When potential customers click on your PPC ads, you want them to arrive at a great landing page that converts. An amazing Google Adwords landing page …
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How To Increase B2B Lead Generation With Marketing Automation
According to Hubspot, a leading marketing automation software company, marketing automation is: “At its best, marketing automation is software and tac …
Why Use A Video Production Company - How To Make A Business Video On An iPhone
With each new release of Apple’s iPhone, the device’s camera gets better and better, so it’s no surprise that amateur and professional filmmakers alik …
How to Get More Reviews to Increase B2B Website Conversions
As a business, you want to inspire trust amongst your potential customers and website visitors – but how can you do this if you're a start-up or an un …
Don't Underestimate The Potential Of YouTube And Video Marketing
There is no doubt about it, YouTube has completely changed the way we do certain tasks and has changed the way we use the internet. Videos are becomin …
How To Increase Your B2B Website Conversion Rate - 10 Quick Fixes
As every Director of a B2B company knows, increasing your website conversion rate is the holy grail of a business' success. Convert more visitors into …
Should You Work With An Inbound Marketing Agency in 2016?
With 2015 drawing to a close, for many businesses now is the time to decide where to allocate their marketing budget for the next year. If this includ …
How to Calculate Your Conversion Rate as a B2B Company
It is essential for all companies to calculate their conversion rates to assess the success of their website and marketing campaigns, and to help unde …
Webmaster Tools Tips – 6 Areas To Keep An Eye On To Improve Website Performance
I recently posted an article about Google sending out notifications about HTTP/TLS to webmasters. If you didn't see it you can read it here - Google S …
Why Is Email Marketing An Important Part Of Inbound Marketing, When It Is An Outbound Strategy?
Email marketing is frequently seen as the classic outbound digital marketing strategy, but it also plays an important part in inbound marketing. While …
Google Analytics Guide For Dummies – 7 Things You Need To Master The Basics
As a business owner in a digital age, your website is your most significant marketing tool. Every second a visitor spends on your website is an opport …
Google AdWords Management- The Value Of Hiring A Google AdWords Expert
Ask yourself the following question: “How much do I really know about PPC advertising?” Chances are, as a director of a B2B company, you know a fair b …
'What Does Hubspot Do?' An Overview & How It Can Transform Your Sales & Marketing
Over the past 3 years, we have worked with and tested over 60 different marketing technology programs – for email marketing, website analytics, SEO, b …
10 Benefits of Mobile Websites: Why You Shouldn't Get Left Behind
One reason many businesses nowadays are failing to reach their full potential is because they have failed to realise the importance of having a mobile …
James Corden Takes On American Chat Show Giants Using YouTube – Video Marketing Lessons You Can Add To Your Marketing Strategy
We have become accustomed to James Corden here in Britain, with very successful shows such as Gavin & Stacey and A League of Their Own. Both shows …
How To Turn Your Social Media Followers Into Loyal Customers
Pretty much everyone under the age of 60, and to be honest most of those over the age of 60, are active on at least one of the many popular social med …
“Social Media Is Not For Business” - How This Misconception Is Costing Your Business
It is tempting sometimes to view social media as a youth social club rather than the Chamber of Commerce, but by doing so you’d be missing out on the …
Google Sends Messages To Webmasters For SSL/TLS Certificates Not Matching - What You Need To Do If You Have Received A Message
In recent weeks Google have started to send out numerous notifications to Webmasters. The notifications have been surrounding SSL and TLS certificates …
How To Outsource A Marketing Department - When You Haven't Got The Budget To Hire In-House
The Value Of Building A Marketing Department A dedicated marketing team can work wonders for your business; raising brand awareness and generating lea …
How To Effectively Use LinkedIn For B2B Marketing
Do you own a B2B company? If so you will be well aware of the fact that B2B can be a challenging arena to be in when it comes to marketing, especially …
Sony Says Goodbye To Betamax Tapes - How Marketing Has Changed From 1975 - 2016
It has been announced this month that Sony will stop selling Betamax video cassettes in March 2016 (http://www.bbc.co.uk/news/technology-34776424). So …
3rd February - Marketing Workshop Derby: The Magic Of Marketing
On 3rd February 2016 we will be holding a brand new event: The Magic Of Marketing - How To Personalise And Automate Your Marketing. Stay tuned for mor …
Subscribe To The JDR Group Digital Prosperity Podcast
Now live on Soundcloud and iTunes, the Digital Prosperity Podcast is the audio version of our blog. If you like the blog, and want to stay up to date …