Video-Workshop-Training-phone-laptop

Video Training Workshop

From £795 + VAT
Learn how to use video across your sales and marketing so you plan, film and publish with confidence.
The training includes:
Presenting tips to help you feel confident on camera
How to create a practical video content plan
How to use video throughout your sales process
The chance to record videos during the workshop using our lighting and sound equipment

Why Use Video In Your Marketing?

If you have ever visited a website and watched a short video that explained the business clearly and quickly, you will already understand why video is such a powerful marketing tool. It helps people understand what you do, why you do it and how you can help them, without asking them to read long pages of text.

Video improves the performance of almost every marketing channel you use. For example:

90 days video selling training using vidyard
Landing pages convert better with video, because people can see and hear the value you offer
Your website home page becomes more engaging, helping visitors understand your message within seconds
Social media posts reach more people, because video is more likely to be watched, shared and remembered
Email and lead nurturing campaigns become more persuasive, as video helps you build trust before a sales conversation
Onboarding new clients becomes easier, because you can explain processes clearly and consistently
Customer service improves, as short videos help you guide clients through common questions
Webinars and online events become more effective, as video makes your content more dynamic and enjoyable

Video brings clarity, personality and trust into your marketing. It helps you communicate in a way that is simple, natural and memorable, which is exactly what prospects want when they are deciding who to contact and who to buy from.

Why Use Video In Your Selling Process?

Have you ever watched a video online and quickly understood what a company was offering, in a way that would have taken much longer by trying to read through the text on their website? Then you'll understand the power of video. Here are some key video stats:

90 days video selling training using vidyard
An average decision-maker receives 50-100 prospecting emails a week (and ignores the vast majority of them - you need to stand out!)
82% of all internet traffic will come from video by 2022
The human brain processes visuals 60,000 times faster than text
Employees are 75% more likely to watch a video than to read documents, emails or articles

Video can be used at every stage of your sales process to improve results - including prospecting, social media, quotes/proposals, follow ups, reviews and referrals, and customer service. Videos have more impact, are more memorable, and they help you make a deeper and more human connection with your prospects.

Who Is This Training For?

This training is for you if you want to use video to strengthen both your marketing and your sales performance. Whether you handle everything yourself or you have a team responsible for different parts of the customer journey, this workshop will help you:

Attract more of the right enquiries and increase engagement with your marketing
Get more calls or meetings booked with key decision makers
Improve the conversion rate of your proposals and quotes
Re-engage prospects who have gone quiet
Create a consistent process for using video across your marketing and sales activity
Help your team feel more confident, more natural and more effective on camera

 

Video should make your sales and marketing easier, quicker and more enjoyable. This training shows you how to build those habits and use video with purpose, not as a one-off effort.

What Is Included?

This training can be delivered in a single day, or over 90 days depending on your needs - you may want to get going as fast as possible, or take advantage of the longer timeframe where there is more room for implementation, feedback and coaching.

A Workshop Tailored To Your Needs

You want a workshop that fits your goals, your challenges and your commercial priorities. When you work with us, you do not get an off the shelf session. You get a workshop that we shape around your business, your market and the outcomes you need to achieve.

Here is a typical agenda - but before the session, we will take time to understand where you are now and what you want to improve. This allows us to tailor the agenda, and ensure you leave with practical actions that suit you, your team and your business.

1

Session One: Building Your Video Content Plan

You start by creating a clear plan for the videos you need, which channels they belong in and how to prioritise them. We work through your sales and marketing activity, identify the gaps and map out the videos that will make the biggest difference. You leave this session with a structured list of video ideas you can begin using straight away.

2

Session Two: How To Create Video Content

This session shows you how to produce video confidently and consistently. You learn what equipment to use, how to set up lighting and sound, how to edit your videos and when to use freelancers or video agencies. The aim is to help you create professional content with the tools you already have, supported by simple processes you can follow each week.

3

Session Three: Making It Good

This session focuses on quality. You learn best practices for scripting, structuring your message and presenting on camera in a natural, engaging way. We cover simple techniques you can use to feel confident, stay relaxed and deliver your message clearly, whether the video is for your website, social media or part of a sales conversation.

4

Session Four: Using One-to-One Video

In the final session you learn how to use personalised video tools such as Vidyard, Loom and BombBomb across sales, customer service and internal communication. You learn when to use them, how to record messages that get watched and how to build repeatable habits within your team. This helps you improve response rates, strengthen relationships and make your communication more effective across the business.

Costs & Options

The course is available in 3 options:

Half-Day Quick Start Training:

£795

+ VAT
Condensed, half-day training
Learn the essentials to use video in yor business

One-Day Workshop:

£2995

+ VAT
Full day workshop - which includes the training, but also:
Four individual training sessions:
  • Session One: Building Your Video Content Plan
  • Session Two: How To Create Video Content
  • Session Three: Making It Good
  • Session Four: Using One-to-One Video
Opportunity to use our lighting & sound equipment to record video content on the day with us
Follow up action plan for you to follow

Tailored Video Programme:

Custom Pricing

- Enquire Here
Advanced training
Help with implementation
Ongoing support, mentoring and coaching

To request this training for your team, find out more or to enquire about a specific, tailored programme for your team book an initial discovery call.

Vidyard: Our Video Platform of Choice

Charlotte recording a Vidyard video to demonstrate how the platform works

Certified Vidyard Agency Partner

There are many video tools available, but the platform we use is Vidayrd. Vidyard is a business video platform which allows you to harness the power of video throughout your business:

  • Sales - use personalised video emails to book more meetings and close more sales
  • Marketing - increase your traffic & conversions with videos on your website, landing pages & blog
  • Service - use video to give your customers a better & more human experience

JDR Group have worked with Vidyard since 2015, so you'll be working with a Vidyard partner agency that knows the platform inside out.

Make An Enquiry

100+Reviews On Google

“We've been working with JDR for around 18 months now and their support has been fantastic. Over the last financial year we have increased leads by nearly 50% and grown sales by over £1m. We certainly couldn't have achieved these results without the dedication and support from the JDR team. Thanks for everything!”
Leon Bowler
“From the very beginning, the experience was seamless and highly professional. I had the pleasure of training with Amber, who was incredibly knowledgeable and supportive. She provided clear, step-by-step guidance that made the transition to HubSpot smooth and stress-free. The training sessions were well-structured and tailored to our specific needs, ensuring that we were up and running in no time. What stood out the most was their commitment to customer satisfaction. They were always available to answer questions and provide additional support whenever needed. Their dedication to ensuring we fully understood and could utilise the software effectively was truly commendable. Overall, I highly recommend JDR for their exceptional onboarding services. They have set a high standard for what customer service should be, and I look forward to continuing our partnership.”
Paritor Ltd
“Just been in for an afternoons training at JDR - what a great company. They were really helpful and after frustrating experiences with other internet marketing companies, it was good to speak to people who really know their stuff. They were able to advise on SEO in a way that actually made sense, and gave me some great social media tips too.”
Shaun McCluskey
“We worked with Amber from JDR group on setting up the Sales Hub for our holiday rental business. We started by mapping our complete sales process from start to finish (quite a job!). Amber then looked at this, understood what outcomes we were looking for and built a system that utilised the most appropriate features from Hubspot. She then taught us how to use these features, build and edit them ourselves, so we can continue to perfect the system.”
Emily Wingfield Digby
“Brilliant one day marketing and SEO worshop with JDR yesterday, we came away full of new ideas and strategies and were really glad we attended the workshop. Dave, Will and the gang were very encouraging and knowledgeable and throughout the day we learnt lots of new skills and tools to be able to move our business forward.”
Carrie Hamblin

How To Use Video For Business

9 Ways Video Can Help You Grow Your Business

Discover the power of using video:

  • To attract new customers
  • To close more sales
  • To delight your customers

You'll also learn how we've used video & the difference it has made in our own business. And much more!

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