Drive Leads, Sales & Engagement With Professional Email Marketing - Done For You.
Email marketing is a direct and cost effective way to:
- Keep in touch with an existing customer base to keep customers up to date with new offers and news
- Help convert potential customers
- Generate new enquiries from emailing to a purchased database list
Many business owners struggle to get email marketing working for them. They don't have the time, strategy, resources or know-how.
With JDR Group, you can work with an agency that will provide a 'done for you' service. From the strategy, design, copywriting, delivery and optimisation of your email marketing - we can help you get results with email.
Book a call with us today to talk about your email marketing.
Email Marketing - Choosing The Right Strategy
What are you looking for from your email marketing? To get new, targeted leads with potential customers? To increase repeat orders and cross-selling from your existing customer base? Or to nurture leads that are considering your products or services? Whether you are a B2B business, sell to consumers or via E-commerce, email marketing is fast and cost effective.
Outbound/Cold Email Prospecting
Email marketing is a fantastic lead generation strategy. Whether you have an email database already or need to acquire one, JDR can help you drive targeted meetings & enquiries. Book a call with us to find out more.
Newsletters & Lead Nurturing
Are you communicating effectively with your past prospects & customers? Would you like to have a clear strategy for email marketing to your database? With JDR Group you can get a clear plan and have your email marketing done for you. Book a call with us to find out more.
Automated Email Marketing
If you want to successfully implement email marketing automation in your business, then you need more than the software alone. Many companies spend money on software, and then don’t use it to its fullest due to a lack of know-how, time, or resources. Find out more about our marketing automation agency services.
Our Email Marketing Services Include:
Campaign Strategy Planning
There are lots of different ways to use email marketing and we can help you plan the right strategy so you get the best possible outcome.
Email HTML Design
This will include relevant logos and branding, and any product images you want to use.
Creation of Landing Pages
Your emails may need to drive traffic to specific landing pages, and our team can write, design and build these pages for you to get maximum conversions from your campaign.
You can send us your copy, and we will make recommendations about how it can be improved, or we can write the whole campaign for you.
Send Numerous Emails per Month
We can schedule and send any number of emails per month for you – you can either provide us with the copy or have our copywriters write each one for you.
Integration/Upload of Your Email Database
Segment and Split Test Your Database
We can help you split test subjects, headlines and offers to test what works best.
Advice on How to Set the Emails up to Get Maximum Results
On how to structure the design for maximum impact, how to write good subjects and headlines to ensure you get great results and avoid spam filters.
Schedule Ongoing Emails or Create ‘Drip Sequences’
We can set up automated emails to be sent out in advance at specific dates.
We will review your results with you and provide on-going support and advice to help you get the best results.
Full Campaign Reports – After Each Email
You will receive a full report after each email detailing the following:
- Track open rate
- Track click through rate
- Track the date/time when a customer opened the email and/or clicked the URL
- Device reports – compare the statistics for mobiles/desktop
JDR Group: More Than Just AN Email Marketing Agency
To make the most of email marketing, you also need an effective overall marketing strategy, and high levels of lead generation. With JDR, we can help beyond just use of marketing automation, we have an entire sales and marketing system that will mean you get results.
Our Six Step Marketing System
Over the past ten years, we have created a comprehensive 6-step sales and marketing system which we use and follow in our own business as well as with many small and medium sized businesses around the UK.
GET A CLEAR MARKETING STRATEGY
We can help you develop your messages, your USPs, your branding and develop a wider marketing strategy including your website, SEO, email marketing, lead generation and more.
GET AN EFFECTIVE SALES STRATEGY
We can help you improve your sales systems and processes to convert more leads and enquiries successfully.
WEBSITE DESIGN & DEVELOPMENT
To get the best results, you may need to develop, improve or even redesign your website – this is something we can do for you.
We write articles, guides, eBooks and blogs for a wide range of different businesses in a variety of different industries, as well as creating videos, and visual content (like infographics). We can create content for your business too – so you can have this content 100% ‘done for you’.
It’s vital not to let a single lead slip through the net, and also to track how every lead is dealt with – this requires a good CRM system and it to be used effectively by you and/or your salespeople. We advise business owners on cost-effective (often free) CRM systems, and set up and implement CRM for them as well as providing training so that you and your team actually use it effectively.
FOLLOWING UP LEADS
Not all leads will buy straight away, you’ll need to follow up effectively and persistently in order to get the best possible results from any lead generation activity and marketing investment. We can help, with use of CRM system, but also email marketing, retargeting, and using automated follow up systems using marketing automation software.
MEASUREMENT & TRACKING
As a client of JDR, you’ll know where every single lead, enquiry and sale has come from, so we know which marketing efforts are working and which ones are not. We set up systems to track inbound phone calls, emails, form submissions and online transactions/sales via your website, and then to track what happens to every new contact past the initial enquiry or purchase.
Book an initial 20-minute online chat with Andy to find out:
- How we can help you achieve your goals
- How you can improve your sales and marketing
- And get useful, actionable tips & advice