How To Do A SWOT Analysis For Your Business Planning
SWOT stands for strengths, weaknesses, opportunities and threats. This analysis can be carried out for a product, a specific project, a whole business …
Why Use A PPC Agency To Outsource Google Adwords Management
When considering using a PPC agency or managing your Google Adwords campaign in-house, for many businesses it comes down to a simple choice: Do you wa …
How To Get To Page One Of Google... And How NOT To!
What “We’ll get you to the first page of Google” ACTUALLY Means The growth of the internet has created huge numbers of business opportunities for onli …
Google’s Personalised Search Results: How To Check Where Your Website is Really Ranked
It is said that Google personalises 20% of search results - meaning that as a searcher when you search for something through Google’s search engine, t …
How To Proofread Your Website Content
Personal versus Personnel? Does it really matter? Why does your business need to proofread its website content? One cannot help but believe, or feel, …
How To Use QR Codes In Your Marketing
When used properly, the addition of a QR code can increase ROI and engagement from every single piece of marketing you are already spending money on. …
An Internet Marketing Success Story: ‘The Million Dollar Homepage’
The ‘Million Dollar Homepage’ was an online page set up in 2005 by Alex Tew, a young entrepreneur from Wiltshire who was about to start his studies at …
How To Increase Website Conversion Rates With Google Analytics
These days, most websites have Google Analytics or an equivalent statistics tracker installed. But the majority of business owners and marketers are n …
Small Business Marketing Lessons From The Harlem Shake Viral Videos
On 3rd February 2013, the Harlem Shake dance video, based from a song by ‘Baauer’, started a frenzy of spin-off videos. Within a few days, the Harlem …
6 Tips For A More Effective Facebook Business Page
Your Facebook account can be used as a fantastic FREE marketing tool, which will help your business to grow by improving your online presence and deve …