Why It Is Important To Take A Considered Approach To Your Marketing Strategy
New generation marketing strategies are the best way to supercharge your business. Whether you’re diversifying into a new market or strengthening your …
New Generation Marketing Strategies vs Old School Marketing Strategies
What are new generation marketing strategies, and how do they compare to ‘old school’ techniques? Over the past few years, noticeable trends have caus …
Is SEO Still Relevant In 2019? (Of Course It Is!)
It sometimes feels as though barely a month goes by without us reading an ‘SEO is dead’ themed article. A lot has changed in SEO over the past decade. …
Case Study: Construction Equipment Repair Business Generates An Extra £300k A Year
KEY RESULTS Now achieving 50+ enquiries per month 30% overall growth in annual turnover 50+ keywords on page one This client, a successful crane servi …
4 Reasons Why Word Of Mouth Alone Is Not A Sustainable Marketing Strategy
Who doesn’t love a word-of-mouth referral? It’s a great endorsement of your business and is definitely something to aim for. Many mature businesses ga …
How Does A Marketing Agency Write My Content?
When a marketing agency writes content on your behalf, how do they do this? After all, if people who have worked for your company for X number of year …
5 Reasons Your Website Traffic Is Going Nowhere
Increasing the flow of traffic to your website is an important first step, but is not the end goal. Many businesses find that, although their total we …
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How Marketing Automation Works: Making More Sales
Marketing automation isn’t a software gimmick or a fancy way of saving time. It is a proven way of generating leads and turning them into profitable c …
How To Attract Customers From Specific Countries To Your Website
To break into a new international market, you need a website that ranks well in your target country. However, there are several challenges to overcome …
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Building A Relationship With Leads (And How It Can Lead To More Sales)
In B2B sales, people don’t buy from companies; they buy from other people. Every business lead you generate had a person attached to it, with a role t …
When Is The Best Time Of The Day / Week To Send An Email Campaign?
All the time and effort that goes into an email marketing campaign is worth nothing if the recipient doesn’t see it, or sees it but is too busy to rea …
WordPress & HubSpot CMS Compared - Which Is The Better Platform For Your Website?
WordPress is the single most widely used CMS and web development platform on the Internet, responsible for over 75 million active websites worldwide – …
When Is The Best Time Of The Day / Week To Make A Social Media Post?
In a previous article we wrote about finding the Goldilocks zone for social media output: how many posts to send out each day or week on each of the m …
Is Your Marketing Strategy A Failure Or Have You Simply Set Unrealistic Goals?
Here's one of the most important things we know about marketing: it works. Therefore, if you aren't getting results from your strategy, there's defini …