Get Clients Coming To You

Work with JDR Group to attract your ideal clients, not chase after them

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Get Customers Coming To You

In today’s digital world, your buyers have access to more information than they ever have before, and as a result, the way they choose products and services has changed. We have been working with businesses like yours for more than 10 years – and we can help you attract these modern buyers to you with great online content, and then convert them into leads and nurture them into paying customers to help grow your business in a predictable, measurable way.

Why Choose JDR

Business to Business (B2B) Marketing Specialists

We specialise in working with businesses that provide products and services to other businesses or organisations (i.e. business to business rather than business to consumer). Industries we worked within include:

  • Specialist Manufacturing
  • Industrial Services
  • Construction
  • Legal services
  • Recruitment and Training
  • Accounting Finance and Consulting
  • Software
  • IT Services
  • Business Printing and Clothing Suppliers

Sectors we work with

A Trusted & Certified Digital Marketing Agency in Derby, UK

Since 2004 we have built a team of experienced marketing professionals and are qualified, certified and supported by some of the biggest names in marketing: Google, Hubspot and Infusionsoft.
We have made it our mission to study the top marketers in the world, find the latest technology and learn the most cutting edge marketing strategies – and then make them available to businesses like yours right here in the UK.


Best Marketing agencies in Derby
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Meet The Management Team

David Roberts

David Roberts

Managing Director

An Award Winning Business Coach and entrepreneur, David is the owner and founder of JDR Group and has over 20 years experience of owning, running and managing businesses. He has coached, mentored and trained executives, directors and sales teams and features regularly on BBC Radio Derby as well as being hired to speak at conferences and events around the world.

Will Williamson

Will Williamson

Sales Director

A founder member of the JDR Group, Will is an Inbound Marketing expert and marketing strategist and has spoken at numerous events including the Derby Property Law Society and the National Marquee Hire Association. He has achieved multiple qualifications with Google AdWords, Google Analytics, and Hubspot, and is the author of ‘Local Business Marketing – Online’.

Leanne Mordue

Leanne Mordue

Operations Director

A founder member of JDR and certified Infusionsoft Sales and Marketing expert. Leanne is Responsible for delivering client results as well as overseeing the day to day running of the company, Leanne is a leading expert in SEO, Direct response Marketing, Website conversion and Marketing Automation.

Jarrad Mordue

Jarrad Mordue

Production Manager

Jarrad is a highly experienced search marketer and Google AdWords certified professional. He manages a number of client campaigns, provides invaluable technical expertise and also oversees the website design and development team.

Shirley Lacey

Shirley Lacey

Marketing Manager

Shirley is an experienced manager and co-ordinates our marketing campaigns. She has expert knowledge of email marketing, CRM systems, copywriting and direct response marketing

Andy Gibbins

Andrew Gibbins

Business Development Manager

Andrew is a Marketing Graduate from Manchester who, since joining JDR, has consulted with thousands of businesses on their marketing. Andy is able to audit and assess your current marketing to pinpoint areas of weakness and also areas of opportunity for you and your business.

Daniel Baker

Daniel Baker

Online Marketing Specialist

Daniel has worked in Marketing for over 10 years having studied Design and Marketing at University. Using his vast knowledge and experience, Daniel has managed hundreds of successful online marketing campaigns for companies both Business to Business, and Business to Consumer.

Andy Leamon

Andrew Leamon

Internet Marketing Specialist

Andrew works with clients to plan, implement and manage website design and online marketing projects. You can see him speaking at our events, and he can provide guidance and support at every stage in your online marketing campaign.

Latest from our Digital Prosperity Blog

Vidyard Teams vs Vidyard Free - What You Get With A Paid Vidyard Account

Video is becoming an increasingly important part of modern business - it can play a part in your marketing strategy, sales strategy and customer service strategy. At JDR, our video platform of choice is Vidyard which allows us to host videos on our website, blog and landing pages - but it also allows our team to send personalised, one-to-one videos.

Vidyard allows us to quickly record our screen or a video via our webcam (or a combination of both) and easily embed that video in an email or on a web page.  We have been finding more and more uses for this technology and are constantly sent messages from prospects and customers who are impressed and surprised at receiving video emails.

3 Things to Avoid When Working With a Marketing Agency

Marketing and business success go hand-in-hand, so it is vital to have a good agency in your corner. Marketing agencies all promise similar results — higher search engine rankings, increased ROI and extra revenue — and they often present a professional image. Occasionally though, they exaggerate the impact of their services, or overlook the needs of their clients. Although there is no 'one size fits all' solution to this problem, there is some basic guidance worth following. Here are three signs that might indicate when an agency is not up to the job.

How to Tell a Convincing Story About Your Brand to Convert More Leads

Content is still king when it comes to making sales. However, all the blog posts, social posts, and landing pages your business produces are just dry words unless they tell a meaningful story about your brand, and how it relates to your target customers. The difference between companies that are successful at converting leads and those that struggle often comes down to how compelling their stories are, and how they are able to apply this approach to their digital content, sales, pitches, and marketing messages. Let’s look a bit deeper at what storytelling means in practice in marketing and sales.

Read our Digital Prosperity Blog