A Beginners Guide to Your Company's Unique Selling Proposition (USP)
Creating a unique selling proposition (USP) is critical to a business for a number of reasons. For one thing, it’s important because it communicates t …
Seven Email Marketing Strategies to Help Increase Open Rates
The success of an email marketing campaign hinges on the ability of the sender to motivate the recipient to open and read the email. If the email isn’ …
Social Media 101 for Business: How to Use Social Media Marketing for B2B Businesses
The phrase “social media” lends itself to a casual tone, and that can be misleading to business owners who are looking for ways to engage other compan …
Is Your Website Smartphone Ready? You Could Be Losing Hundreds Of Important Clients If Not!
More and more users are entering your company’s buying cycle on mobile devices. If your website isn’t optimised for multi-device compatibility, then y …
Are Google Getting Ready to Launch a New Mobile Based Algorithm? What Do You Need To Do?
Recently, Google have been sending out notifications and messages to a huge amount of webmasters who have websites that are not mobile friendly. Does …
What Your Business Homepage Design Needs To Include
When you attend a meeting, first impressions are everything to ensure you close the deal. The same applies for your company's website homepage. Making …
Common Domain Name Questions
Here at the JDR Group we get a lot of questions asked about Domain names. After giving it a think, we thought that writing an article about Domains Na …
Evaluating Inbound Marketing - Does It Really Work?
The internet empowers consumers on a scale unlike any other innovation or invention that’s come along. The web is an infinite source of information on …
10 Content Creation Ideas to Keep Your Readers Hooked
Quality content provides a number of crucial benefits for businesses. Among other perks, it can help a business with its brand building efforts, and e …
What Is 'Inbound Marketing', What Does It Mean, And Why Should I Care?
The term ‘inbound marketing’ has been floating around long enough that it is well past the buzzword stage, and has now taken a prominent role in nearl …