Google's May 2020 Core Algorithm Update: What Does It Mean For Your Marketing Strategy?
On 4th May 2020, Google announced that it was updating its search engine's core algorithms for the second time this year. So, what does this mean for …
Looking Beyond Covid-19: Why You Need To Ramp Up Your Marketing Spend Now
If you've scaled down your company's operations during the coronavirus pandemic, you're probably wondering how you can revive your business. When time …
8 Essential Questions To Ask A Digital Marketing Agency Before Hiring Them
You may be wary of using marketing agencies, particularly if you've had a negative experience in the past. However, working with a reputable firm can …
5 Ways To Follow Up With Prospects Without Losing Their Goodwill
While it's crucial to engage with potential customers throughout the buying journey, if you pester them, they may go elsewhere. So how can you convert …
Why Marketing Should Be Discussed In Your Sales Meetings!
Your business probably has sales meetings. (Right now being done via Zoom no doubt) Most companies do, as it's seen as a very important part of helpin …
Why Blogging Can Help Improve Online Sales
If you've only thought about blogging as a tedious extended online newsletter, then you're missing out on a tremendous tool to help your business pros …
5 Possible Reasons Why Blogging Hasn't Worked For Your Business So Far
If you've created a company blog, but the results haven't been what you'd hoped for, don't panic. It doesn't mean blogging is a bad strategy. It just …
No Time To Follow Up Leads? – Automation Will Be Your Saviour!
Running a business isn't a job for those who want a quiet life, as you'll know. There can be times when it feels like there just aren't enough hours i …
6 Steps To Get More Sales & More Customers Through Email Marketing
A great way of developing relationships with your potential and existing customers is through email marketing, a very cost-effective marketing method …
How Does Marketing Help Your Sales Team?
As an ambitious business owner, you'll know how important growing your sales is to your business. This is why many SMEs invest heavily in their sales …