If The US Tik-Tok Ban Goes Ahead How Will This Impact Smes And Marketers In The UK?
A close up of a women on here phone pressing on the tiktok app after the tiktok ban in the US.

If The US Tik-Tok Ban Goes Ahead How Will This Impact Smes And Marketers In The UK?

The Tik-Tok story reads like a classic riches to rags saga for the digital age. A new social media platform disrupts existing patterns of social media …

21-Feb-2025 14:47:18 3 min read
Why 2025 Is The Year To Focus On Customer Retention (And What You Should Do About It)
A magnet surrounded by wooden shaped people highlighting why you should focus on customer retention.

Why 2025 Is The Year To Focus On Customer Retention (And What You Should Do About It)

With choices becoming more abundant in almost every industry, and customers becoming more discerning about where they invest their money, businesses n …

21-Feb-2025 09:30:00 3 min read
Case Study: Our Work With A Specialist Commercial Carpentry Contractor
Chart showing monthly website traffic sources (Direct, Organic Search, Referrals, etc.) from September 2021 to September 2024 with direct traffic showing the strongest growth, followed by Organic Search, highlighting the importance of direct traffic to the website.

Case Study: Our Work With A Specialist Commercial Carpentry Contractor

Digital marketing is extremely effective for contractors and SMEs working in the construction sector. Often relying on word of mouth alone, businesses …

17-Feb-2025 12:30:00 4 min read
How To Optimise Your Ecommerce Website For Better SEO
Woman using her laptop to explore strategies for optimising her ecommerce website's SEO.

How To Optimise Your Ecommerce Website For Better SEO

Not many sales are made by an online shop being the ‘Internet’s best kept secret’. It’s visibility on Google and other leading search engines, and the …

13-Feb-2025 12:30:00 3 min read
How to Create A Valentines Day Campaign for B2B Audiences
Red, white and pink hearts for a valentines day marketing campaign

How to Create A Valentines Day Campaign for B2B Audiences

If you’re in the floristry, hospitality, or small gifts market, then promoting your products and services for Valentine’s Day is fairly straightforwar …

12-Feb-2025 10:00:37 3 min read
Should I Hire Someone To Manage My Google Ads?
Black Samsung Tablet which is on the Google Search page looking whether they should hire someone to manage their ads.

Should I Hire Someone To Manage My Google Ads?

Google Ads is an extremely powerful advertising tool for reaching large audiences in a short timeframe, and has a range of precise targeting options t …

10-Feb-2025 16:58:12 3 min read
3 Valentine’s Day Campaign Ideas to Warm Your Customers’ Hearts
A string of pink hand stitched hearts to warm your ideal customer on valentines day.

3 Valentine’s Day Campaign Ideas to Warm Your Customers’ Hearts

With Valentine’s Day just around the corner (it’s next Friday, people), there’s never been a better time to show your customers how much you appreciat …

10-Feb-2025 15:04:54 2 min read
What Is The Best Email Automation Tool For Small Businesses in 2025? Five Options Reviewed
A small business owner holding a smartphone using an email automation tool to send emails, multiple email icons floating above the phone can also be seen.

What Is The Best Email Automation Tool For Small Businesses in 2025? Five Options Reviewed

Nearly 30 years after businesses caught on to the value of email marketing, the medium is as successful and lucrative as it has ever been. For busines …

10-Feb-2025 11:33:49 3 min read
What Is A Digital Content Agency?
The JDR Team Celebrating 20 Years as a Leading Digital Content Agency

What Is A Digital Content Agency?

Content is the currency of digital marketing. If marketing is the practice of expanding the visibility, credibility, and presence of your business onl …

10-Feb-2025 11:29:49 4 min read
How To Create High Converting Product Pages For Your Ecommerce Shop
Multiple devices with a engaging and modern product page design to convert on an ecommerce shop.

How To Create High Converting Product Pages For Your Ecommerce Shop

Look at the best converting ecommerce websites and, despite their differences, they all have one thing in common: a clean and engaging product page de …

06-Feb-2025 10:00:00 4 min read
What Is The Use Of Social Media In Content Marketing?
A man scrolling through a blog to see the use of social media in content marketing whilst sat down at a table with a cup of coffee next to him

What Is The Use Of Social Media In Content Marketing?

Social media is one of the most important tools in your content marketing toolkit, helping you reach more people with your content, interact and engag …

05-Feb-2025 10:00:00 3 min read
REPLAY: How To Get The Most From HubSpot Starter
Emma & Andy showing people how to get the most from HubSpot Starter

REPLAY: How To Get The Most From HubSpot Starter

How To Get The Most From HubSpot Starter

04-Feb-2025 13:25:55 1 min read
Using HubSpot To Track And Enhance Your Net Promoter Score (NPS)

Using HubSpot To Track And Enhance Your Net Promoter Score (NPS)

The Net Promoter Score, or NPS, is a beautifully concise metric that measures how happy and loyal your customers are by asking one simple question: “h …

03-Feb-2025 09:30:34 4 min read