SEO Isn’t Just Google Anymore: How To Optimise For AI Bots, Social Search, And Human Buyers
Sophie and Kerry at a meeting table with their laptops discussing how to optimise for AI bots, social search, and human buyers.
SEO

SEO Isn’t Just Google Anymore: How To Optimise For AI Bots, Social Search, And Human Buyers

For years, SEO meant one thing: ranking on Google. If you got onto page one, ideally, position one, your traffic grew. But in the past few years, that …

09-Mar-2026 09:30:00 4 min read
HubSpot Case Study: Sales Hub Implementation In 4 Countries For A Global Sales Team
Ellis from JDR happy as she presents great client marketing results.

HubSpot Case Study: Sales Hub Implementation In 4 Countries For A Global Sales Team

With operations spanning the UK and US, Germany, France and Italy, this global provider of test, measurement and calibration solutions had a sales tea …

06-Mar-2026 12:42:56 4 min read
CRO Case Study: 163% Increase In Website Conversion Rate - In Just 5 Months!
Conversion-Rate-Case-Study

CRO Case Study: 163% Increase In Website Conversion Rate - In Just 5 Months!

This client is a specialist B2B manufacturer of monitoring equipment, with a B2B Ecommerce website serving commercial customers in the UK and around t …

26-Feb-2026 10:00:00 5 min read
Web Design Case Study: Pest Control Business Launches A HubSpot Website - In Just 3 Weeks
Pest Control Website Design Case Study

Web Design Case Study: Pest Control Business Launches A HubSpot Website - In Just 3 Weeks

When you are launching a new business, your website needs to do more than simply look professional. It needs to give you credibility from day one, exp …

25-Feb-2026 10:00:00 4 min read
Inbound Marketing Case Study: UK Freight Forwarder No Longer Reliant On Outbound Sales Alone
Area chart detailing website sessions by traffic source (direct, organic search, referrals, organic social, paid social, paid search) from July 2022 to August 2024, demonstrating substantial growth aligned with the case study's 3x increase in website inquiries.

Inbound Marketing Case Study: UK Freight Forwarder No Longer Reliant On Outbound Sales Alone

This client is a growing freight forwarding business, offering road, sea and air logistics across the UK and internationally. But when we first starte …

23-Feb-2026 10:00:00 4 min read
Web Design Case Study: Building And Launching A New Professional Services Start-Up Brand In Just 47 Days
Ellis from JDR happy as she presents great client marketing results.

Web Design Case Study: Building And Launching A New Professional Services Start-Up Brand In Just 47 Days

A new professional services start-up entered the market at a time when major regulatory changes were disrupting their previous business model. They ne …

19-Feb-2026 10:00:00 3 min read
SEO in 2026: How Google, AI Search, and Social Discovery Are Redefining Visibility
Emily leading a marketing meeting, smiling while taking notes at a conference table during a strategy discussion on SEO and digital visibility.
SEO

SEO in 2026: How Google, AI Search, and Social Discovery Are Redefining Visibility

For the last decade, “getting found online” mostly meant one thing: ranking on Google. But in the past 12 months, search has changed dramatically - bu …

18-Feb-2026 13:00:02 3 min read
Google’s AI Overviews vs. Your Website: How to Protect (and Grow) Your Traffic
Rhys and John reviewing SEO performance data on a laptop during a strategy meeting about Google AI Overviews and website traffic growth.
AI

Google’s AI Overviews vs. Your Website: How to Protect (and Grow) Your Traffic

If your website relies on Google for traffic (and most businesses do), you’ve probably noticed a major shift: Google is answering more questions direc …

16-Feb-2026 09:30:00 4 min read
Meta Expands Threads Ads With Catalogue and Carousel Formats
Kerry, Ellie and Sophie reviewing Threads ad performance together on a laptop as part of Meta’s expanding advertising strategy.

Meta Expands Threads Ads With Catalogue and Carousel Formats

Meta has introduced new advertising capabilities for Threads, adding Advantage Plus catalogue ads, carousel formats, and updated creative specificatio …

12-Feb-2026 09:30:00 2 min read
Meta’s Full-AI Ad Strategy: How Facebook and Instagram Are Changing Marketing
Ellie from JDR Group working on AI-driven paid social strategy, reviewing Meta ad campaign performance on her laptop.

Meta’s Full-AI Ad Strategy: How Facebook and Instagram Are Changing Marketing

Meta, the company behind Facebook and Instagram, is betting big on artificial intelligence. The tech giant has confirmed that it’s building a fully AI …

11-Feb-2026 09:30:00 2 min read