Marketing Strategy vs Tactics: What’s the Difference & Why It Matters
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Marketing Strategy vs Tactics: What’s the Difference & Why It Matters

Strategy and tactics are commonly used words when it comes to marketing, and are sometimes thrown around almost interchangeably. However, important as …

27-May-2025 16:07:41 3 min read
Instagram's Dislike Button: What It Means For Businesses & Marketers
From behind, a person views the Instagram logo on a laptop screen, relating to Instagram's new dislike button and its impact on businesses and marketers.

Instagram's Dislike Button: What It Means For Businesses & Marketers

We are big fans of Instagram here at JDR. The platform is a great way for businesses to publish and promote visual content and to show a more playful …

26-May-2025 12:30:00 5 min read
5 Cost Effective Digital Marketing Tips for Print and Design Companies
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5 Cost Effective Digital Marketing Tips for Print and Design Companies

Digital marketing is an effective way for print and design companies to get their products and services in front of new customers and increase their r …

22-May-2025 12:30:00 3 min read
Digital Marketing For A Business Consultancy Firm Achieves A 635% Increase in Website Traffic & Wins 6 New Clients
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Digital Marketing For A Business Consultancy Firm Achieves A 635% Increase in Website Traffic & Wins 6 New Clients

This client is a business consultancy firm providing outsourced strategic financial advice for SMEs. They specialise in helping businesses overcome fi …

22-May-2025 08:45:00 6 min read
The Evolution of Digital Marketing: 20 Years of Change and What’s Next
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The Evolution of Digital Marketing: 20 Years of Change and What’s Next

Last year, JDR Group celebrated its 20th trading anniversary, and it’s almost hard to believe how much the digital marketing landscape has changed ove …

21-May-2025 12:30:00 7 min read
5 Reasons To Choose HubSpot’s Social Media Tools
A smiling young woman sits at a desk in front of a computer in an office setting, suggesting someone actively engaged with social media tools for business or marketing purposes.

5 Reasons To Choose HubSpot’s Social Media Tools

Business social media management can be a time pit, eating up resources without much tangible return. Unless, of course, you have the right tools at h …

19-May-2025 12:30:00 2 min read
How To Create A Marketing Strategy For Business Growth
A woman with blonde hair and glasses writes on a whiteboard. The background includes a paneled wall, a cabinet, a plant, and a television. The image represents marketing strategy planning.

How To Create A Marketing Strategy For Business Growth

Every business wants growth - more leads, more customers, more sales but without a clear marketing strategy, growth becomes guesswork. A marketing str …

15-May-2025 12:30:00 20 min read
B2B Marketing Explained: Definition, Strategies, Tips & Tools To Use
A collaborative B2B marketing session is depicted with three focused individuals around a table, each with a laptop, as the foregrounded man thoughtfully rests his chin and the two women attentively look towards something unseen, conveying learning and engagement relevant to B2B marketing strategies and tools.

B2B Marketing Explained: Definition, Strategies, Tips & Tools To Use

If you’re a business that sells to other businesses, not consumers, then you’re doing B2B marketing. And that changes how you approach everything, fro …

14-May-2025 12:30:00 8 min read
What Is SEO Copywriting? How Do You Get Found Online?
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What Is SEO Copywriting? How Do You Get Found Online?

What Is SEO Copywriting? In the fast-paced world of digital marketing, one principle remains unchanged: content is the cornerstone of SEO. But not jus …

13-May-2025 12:30:00 5 min read
Replay: Discover The HubSpot Website Platform (HubSpot Masterclass Webinar)

Replay: Discover The HubSpot Website Platform (HubSpot Masterclass Webinar)

Discover The HubSpot Website Platform

13-May-2025 12:25:08 1 min read