‘They Ask, You Answer’ Explained: How To Build Trust, Leads And Sales With Content That Answers Real Buyer Questions
JDR team members Sophie, Mia and Emily reviewing buyer-focused content as part of a ‘They Ask, You Answer’ content strategy session.

‘They Ask, You Answer’ Explained: How To Build Trust, Leads And Sales With Content That Answers Real Buyer Questions

If you feel like marketing has become louder, more complex and less connected to real sales conversations, you are not alone. Many business owners we …

06-Feb-2026 10:38:49 7 min read
SEO vs PPC: Which Is Better for Growing Your Business Sales?
Leanne from JDR Group explaining how SEO and PPC support business sales growth.

SEO vs PPC: Which Is Better for Growing Your Business Sales?

If you are responsible for growing a business with a limited marketing budget, sooner or later you will be faced with this decision: Should you invest …

02-Feb-2026 09:30:00 9 min read