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Marketing Strategy For Manufacturing & Engineering Companies

Get A Clear Marketing & Sales Strategy For Your Business

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A Marketing Strategy Tailored For Manufacturing

A tailored marketing strategy with proven tactics that are designed to work for businesses in the manufacturing sector is the key to making more sales, reducing your acquisition costs, and making your business more streamlined and productive. It doesn't matter how good your product or service is if nobody knows about it and the only way to promote your business successfully is to have a cohesive marketing strategy in place. We can help you to create one so you can stop being "the best-kept secret in the market" and become one of its leading lights instead.

John James creating a tailored marketing strategy
3,000
+

Businesses Helped

650
+

Businesses Onboarded With HubSpot

1,000
+

Websites Built

Our Digital Marketing Services

Know exactly what you're looking for? Then choose from the one of services below. If not, we offer a free initial consultation - we will review your website & marketing and make recommendations for you. We also have a guide to digital marketing costs & pricing if you want to get an idea of budget first.

 

Inbound Marketing

Inbound marketing is a method of attracting clients and prospects to you rather than chasing after them or trying to interrupt them with cold calls, ads or cold emails. 

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Content Marketing

Build an audience, grow your traffic and get people to love your business with content marketing. Our team will plan, create, publish, optimise and promote regular content for you.

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Email Marketing

B2B Email marketing is a direct and cost effective way to keep in touch with existing customers. With purchased mailing lists you can also generate targeted new leads.

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Website Design

Website design & development - with a difference. Don't just get a new website, get a whole new online marketing strategy for your business.

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SEO

Get found in the search engines with our professional SEO services. Whether your business operates locally, nationally or internationally we can help you get to page one.

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Social Media

Build brand awareness & engagement with our social media management services. We can help you reach, inform & entertain with your social media marketing.

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Paid Social Ads

We craft targeted, data-driven social media campaigns that drive real results and maximize ROI. Our expertise ensures your brand reaches the right audience at the right time.

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PPC

Pay-Per-Click Advertising including Google Ads - set up & fully managed for your business by a certified Google Partner agency. Drive new leads & sales fast.

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Strategy

Work one-on-one with a sales and marketing strategy consultant. Get a defined digital marketing strategy to achieve your goals & attract your ideal customers.

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Conversion Rate Optimisation

Improve your website performance with conversion rate optimisation services. Increase your marketing return on investment and boost your bottom line.

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Display Advertising

Targeted advertising on the Google Display Network including YouTube video advertising, remarketing and banner advertising. Get reach and brand awareness on a budget.

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Marketing Automation

Put your marketing on autopilot & create an automated pipeline of enquiries for your business. Marketing automation strategy, technical set up and implementation services.

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Why You Need A Bespoke Marketing Strategy
For Your Sector

JDR team outlining a bespoke marketing strategy for a client

Failing to take marketing seriously can have a devastating impact on your firm. You may be missing out on lucrative business opportunities and wasting your hard-earned cash on poorly designed campaigns.

Equally, many of the marketing tactics that work well in some sectors fall flat in the manufacturing industry, so a bespoke and tailored approach is essential. If you want your company to thrive, you'll need to design and implement a comprehensive marketing strategy that matches your operational goals and sales targets and review it regularly. What's more, every aspect of your plan should be delivered by people with appropriate expertise.

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Tailored Marketing Strategies for Manufacturing Businesses

If you want to promote your company and its products or services successfully, you'll need to know:
  • Where you are within the market
  • Where you want to be in the future
  • Who your dream customers are
  • How to persuade them to buy from you
  • What the future of the industry could hold
  • How you can meet your customer's changing needs.

We can help you to answer these questions and develop a personalised marketing strategy so you can meet your business goals.

We'll also show you how to use your new strategy to inform your tactical marketing activities, so they'll yield optimal results.

100+ Reviews On Google & HubSpot

“Having worked with the JDR team for over three years now, that period speaks volumes for what they have achieved for us.”
Mike Coates
“We have been working with JDR for 19 Months now on our inbound marketing campaign and the results has been absolutely fantastic. Our campaign manager Ellis is first class and has great knowledge of the industry and has been vital in directing us through the campaign thus far. When we started out with JDR we generated very little business online but I can now happily say that the majority of our business now comes via our website/inbound marketing campaign. I highly recommed.”
Derek Bennett
“We're 6 months in to a long term relationship with JDR. We've been very happy with the service we've received so far. Our website redesign was achieved fluently, to a very high standard and the increase in traffic (admittedly from virtually 0) has borne results. I've dealt personally now with five or six JDR team members and all have been affable, professional, and competent. They are expert listeners and make it their mission to really understand your business goals. Overall, I think the thing I am happiest about has been the increased in strength of my companies brand, I very much look forward to what the next six months and beyond brings.”
Lewis King
“IC2 CCTV & IC2 Distribution have been working with JDR for almost a year and have been very pleased with the improvement in results that we are achieving through our marketing / Ad campaigns. We particularly appreciate our monthly catch up meetings with John Skidmore, which give us the chance to evaluate our results and implement change where necessary. All in all a very good first 12 months.”
Frances Hamilton
“We have worked with JDR now with three different companies and have received a first class service every-time. I have also recommended the company to various friends who have been as happy with the results. They take the time to explain the various aspects of the work they do in a language I can understand and have a good understanding of my business and marketplace. I wouldn't look anywhere else!”
Shaun McCluskey
“JDR have helped Premier Forrester immensely. We are a small business that are experts at what we do, marketing certainly isnt that! JDR not only act as our marketing experts, but occasionally stray into business coaching by challenging what we are doing to maximise their impact. Special mention to John Skidmore, always does what he says and demonstrates he really cares about his clients businesses and plays a vital role in helping them succeed”
Mike Gee
“JDR did a great job transforming the marketing for the small business that I run. At every point they explained the reasons behind their strategy and then gave their advice on the best course of action. Then we enacted a plan and monitored the results, so I could see my business leap up the organic google search rankings. We also used Linkedin to target individuals with the right profiles more specifically as I run a fairly niche business (surveying equipment). John, my account manager, was available through the process for ad hoc advice as well as the regular monthly meetings and clearly knew his stuff.”
Matt Lacey

Book A Call

Book an initial 30-minute online chat with Andy to find out:

  • How we can help you achieve your goals

  • How you can improve your sales and marketing

  • And get useful, actionable tips & advice

Case Studies

View All
Inbound Marketing For Industrial Pump Suppliers [Case Study]
Industrial Pump Suppliers

Inbound Marketing For Industrial Pump Suppliers [Case Study]

Case Study: Machine Manufacturers Go From 10 Leads A Month To 100+, Generate £29m+ in Sales Pipeline This case study comes from a specialist machine manufacturer who sell products worldwide and wanted to improve their digital/online presence, to compliment the sales they achieve through trade shows/exhibitions...
Machine Manufacturers

Case Study: Machine Manufacturers Go From 10 Leads A Month To 100+, Generate £29m+ in Sales Pipeline

This case study comes from a specialist machine manufacturer who sell products worldwide and wanted to improve their digital/online presence, to compliment the sales they achieve through trade shows/exhibitions...

Read More
Case Study: 4-Man Engineering Company Go From 2 to 74 Enquiries A Month This client is a small engineering firm - a company of just 4 people based in East Anglia. When we first met they had recently updated their website, which looked good - but there was no real marketing plan behind it...
Engineering Company

Case Study: 4-Man Engineering Company Go From 2 to 74 Enquiries A Month

This client is a small engineering firm - a company of just 4 people based in East Anglia. When we first met they had recently updated their website, which looked good - but there was no real marketing plan behind it...

Read More

Attract, Win, Keep & Grow Customers

With a complete sales & marketing system

JDR how to attract win keep and grow customers free guide

Do You Want More Customers For Your Business?

This free guide gives you a complete digital marketing and sales system that is predictable, measurable and ultimately, profitable. 

You will discover how to:

  • Attract your ideal customers to your website
  • Generate high numbers of qualified leads & enquiries
  • Automate your sales and follow up process to convert more leads into new customers

Simply confirm your details and get instant access to your free copy!

Why Choose JDR As Your Marketing Strategy Agency For Manufacturing & Engineering Companies?

Work with the UK's leading inbound agency for SME's - and one of the top HubSpot partners in the world

With JDR Group as your inbound marketing agency, you'll get the support of an entire marketing team, following proven systems, and access to the modern technology and tools your business needs to achieve your goals. You'll also get:

A tailored programme for the unique needs of your business

Expertise and experience (read our case studies, and read our reviews to see for yourself)

A team who are as passionate about growing your business as you are

 

We know that you don't just want an Inbound Marketing Agency. You want more leads, more sales - and that means a better strategy, website conversion, multiple marketing channels, a proper system to convert leads into sales, automated follow up systems, and a way of tracking and measuring it all.

As a business coaching company originally, we know how to grow companies - and can help you grow yours.

Let's Start A Conversation Today

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